There is no expiration date on wearing something daring.
In a new underwear shoot photographed by Renato Lazzaro, diëtz puts a mature male physique front and center, presenting its bikinis and thongs not as a novelty, but as legitimate options for men who want less fabric, a more defined silhouette, and the confidence to wear them.

For Hunks Over 40, that message feels particularly relevant. Men are often encouraged to become more conservative with age—especially when it comes to their bodies. This series takes the opposite approach: if you have spent years learning what works for your body, why should turning 40, 50, or beyond suddenly mean hiding it?
If You Dare to Wear It

Lazzaro’s clean studio photography leaves very little between the viewer and the product. Against a bright white background, the model is photographed from several straightforward angles in navy and vivid red styles.
And that simplicity works.

The photographs show an impressively maintained mature physique without trying to disguise age. There is gray in the hair and facial stubble, mature facial features, and a body that looks athletic, lean and defined. Strong shoulders, developed legs and sharply defined abdominals give the minimal underwear a powerful frame.
More importantly, the model looks comfortable wearing it.
That might be the strongest selling point here. A bikini or thong can initially feel like an intimidating proposition for someone accustomed to trunks or boxer briefs. On a mature man, however, the reduced silhouette can actually look remarkably sophisticated when the proportions and fit are right.
FORZA: Performance With a Minimal Silhouette
Among the pieces featured is the FORZA collection, designed around movement, support and ventilation.

According to the brand, FORZA offers a precise fit intended to provide support and confidence from the first wear. Ventilation technology encourages natural breathability, helping the wearer remain cool and comfortable during more demanding activity.
Visually, that technical approach translates into a very streamlined piece. The navy style seen in the shoot sits low on the hips with narrow sides, exposing considerably more of the leg than traditional men’s underwear.
On an athletic body, that higher-cut silhouette has an additional visual advantage: it emphasizes the thighs while creating a longer-looking line through the legs.
Minimal doesn’t necessarily mean impractical.

MONZA: Softness Meets Sex Appeal
MONZA takes a slightly different approach, combining softness, support and freedom of movement.
The fabric has a cotton-like feel intended to remain soft against the skin, while the lightweight anatomical construction provides a secure fit without sacrificing comfort. It is designed for men who want a contemporary silhouette but still expect underwear to function throughout the day.
The red version photographed by Lazzaro makes the proposition considerably bolder.

Against the model’s skin, the saturated red becomes an immediate focal point. Paired with a matching red T-shirt that he lifts to reveal his torso, the image feels playful and confidently masculine rather than overly serious.
And perhaps that is precisely how a thong or bikini should be approached after 40.
Who Says Minimal Underwear Has an Age Limit?

What makes this diëtz shoot work for Hunks Over 40 isn’t simply seeing a handsome mature man in very little clothing. It’s seeing age presented without apology.
There is a persistent idea that adventurous men’s underwear belongs exclusively to men in their twenties. Yet personal style rarely becomes less informed with age. If anything, maturity can bring a better understanding of fit, proportion and—most importantly—what makes you feel good.

Bikinis and thongs aren’t going to be every man’s choice. They don’t have to be.
But if you have been curious about trying one, turning 40 certainly isn’t a reason not to.
The real question might be simpler: do you dare?
Wardrobe @dietzunderwear
Photos @rena.lazzaro

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